You might have noticed that we’ve been talking a lot about CLEAN over the past months!
If our marketing team has been doing do their jobs properly then you should know this by now… but just in case you missed it CLEAN means that our food has NO added preservatives, NO artificial flavours, NO added colours, and NO unacceptable additives.
You can find more information around our journey to CLEAN here!
It wasn’t easy developing a CLEAN food menu but we didn’t do it alone, our suppliers and partners have played an integral part in accomplishing this. One of the rock stars has been Sarah Patterson – GYG’s Nutritionist. She’s been advising GYG on everything NUTRITION for the past 7 years.
We’ve asked her some questions to give you a nutritionist’s perspective on our journey to CLEAN:
Tell us about yourself and your relationship with GYG?
I’m a Dietitian and I’ve been working as a nutrition consultant with GYG for the past seven years. I assist on various projects relating to GYG’s menu including managing compliance with nutritional labelling legislation, reviewing new ingredients, and over the last few years the transition to Clean.
What has been your role in GYG’s move to a 100% Clean food menu?
The journey started back in 2016 with a deep dive into the GYG menu, auditing every ingredient to understand what was in it, why it was there and what we needed to change. We then moved on to researching and developing the definition of Clean and the Unacceptable Additives list. To develop these we researched the different views on additives in food and the scientific evidence on their health impacts. Finally, once we had our Clean definition and Unacceptable Additive list we began to work with suppliers to remove any Unacceptable Additives or added preservatives or look for alternative products.
What was one of the biggest challenges you faced as part of the journey to Clean?
The biggest challenge by far was developing the Unacceptable Additives list. There is a lot of scare mongering out there about food additives and opinions vary from those stating that everything is safe to people who don’t want any additives in their food at all. GYG is very sincere about offering better food for guests so it was important that we made sure there was solid evidence behind the list and that we only banned additives if we felt very strongly that they didn’t belong in GYG’s food.
What are you most proud of in helping GYG make the transition to Clean food?
I’m so proud of GYG’s commitment to stay the course on the journey. Removing seven additives doesn’t sound like a lot but, when those additives have an integral part in how the food functions or delivers the delicious flavours that we expect it’s very hard. So many brands want to be in this position but just haven’t had the guts to take a stand! I think it speaks to the culture and the passion GYG has for food.
As a nutritionist why do you think it’s important for people to eat Clean food?
I believe it is important for people to know what is in their food so they can make decisions about what is best for them. Choosing less refined foods and more whole, real ingredients is great for better nutrition too!
Why do you think GYG’s commitment to Clean is important for the fast food industry?
It is important because it shows it can be done without negatively impacting the taste or cost of food for customers. Now that GYG has put in the hard work defining Clean and identifying the Unacceptable Additives list it’s a great starting point for the industry.
Interesting ehh?… Want to learn more?
Watch this video: